Rainforest seeks approval to export live lobster to China
Seafood manufacturing giant Rainforest Seafoods is seeking approval for the shipment of live lobster to mainland China, an initiative it says will create a threefold increase for product demand.
Rainforest Manager Max Jardim told the Jamaica Observer that the company now awaits a bilateral discussion between the Government of Jamaica and the Government of China to gain access to the market that has a population of 1.4 billion people, 192 times the size of Hong Kong’s population.
The company began exporting live lobster to Hong Kong from Sangster’s International Airport in 2016, and since then has consistently exported the delicacy weekly.
In fact, Rainforest has reported an increase of 40 per cent in exports from January to July 2017, comparable to the same period in 2016.
Chief Executive Officer Brian Jardim has attributed the surge in exports to the growth of live lobster shipments to Asia and increased penetration in the Caribbean for the company’s range of seafood products, mainly due to its attractive and convenient retail packaging.